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PPC – (Pay Per Click)

What is PPC?? Pay-per-click (PPC) is an online advertising model in which an advertiser pays a publisher every time an advertisement link is “clicked” on. Alternatively, PPC is known as…

Social Media Marketing(SMM)

What is Social Media Social media refers to a variety of technologies that facilitate the sharing of ideas and information among their users.  Social media is a collective term for…

What is SEO – Search Engine Optimization?

What is SEO SEO stands for search engine optimization. SEO practitioners optimize websites, web pages and content for the purposes of ranking higher in search engines, like Google. SEO is…